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FABERSTACK

A software studio in Philadelphia


Your business deserves better technology.

Faberstack builds and manages the digital systems that help local businesses grow. It starts with a website that reads as a real business. It continues with the lead capture, follow-up and maintenance that keep it earning its place.

The audit takes about twenty seconds and reports only what we can actually measure.

Most local businesses are better than their website says.

The work is good. The reviews are good. Then someone finds you on their phone, waits four seconds, cannot see a phone number, and calls the next result instead.

Phone

The number is not tappable

It is typed as text. On a phone that means memorising it, switching apps, and dialling. Most people do not.

Form

There is nowhere to leave details

Anyone not ready to call right now has no way to reach you. That enquiry is simply gone.

Reply

Nobody answers after hours

The enquiry arrives at nine in the evening and is answered at ten the next morning, by which point they have booked someone else.

Trust

It looks abandoned

A copyright line from four years ago tells a visitor nobody is minding the shop, and they wonder whether you are still trading.

None of this is a design problem. It is a plumbing problem, and it is fixable in weeks.

What we do

Five things, in the order they matter. Each package includes more of them.

A website that reads as a real business.

Designed and built by hand for the way people actually arrive: on a phone, in a hurry, deciding in seconds whether to call you or go back to the search results. No templates, no page builders.

  • Design
  • Build
  • Mobile first
  • Hosting
  • SSL

Lead capture that does not leak.

A tappable phone number, a quote form that takes twenty seconds, and a notification that reaches you before the customer has closed the tab. Most of the enquiries a small business loses are lost here.

  • Quote forms
  • Call tracking
  • Instant alerts
  • CRM entry

Follow-up that happens without you.

The enquiry that arrives at 9pm gets an answer at 9pm. Missed calls get a text back. Appointments get booked and reminded. This is the difference between a website and a system.

  • AI chat
  • Auto follow-up
  • Booking
  • Reminders

Found by the people already looking.

Structured data, service pages with real content, a clean technical foundation and the local signals that decide whether you appear in the map pack. Steady work, not tricks.

  • Local SEO
  • Structured data
  • Service pages
  • Analytics

Managed, not handed over.

Hosting, updates, security, edits, and the small improvements that compound. You send a message; the change is made. No agency ticket queue, no invoice for changing your phone number.

  • Maintenance
  • Edits included
  • Monitoring
  • Support

Start with the evidence.

Enter your website and we will fetch it, measure it, and tell you what we found. Every finding cites what we actually observed. Nothing is estimated and nothing is invented.

  • Scored across design, mobile, performance, SEO, conversion and trust
  • Every finding shows the evidence behind it
  • Anything we could not measure is marked as not measured
  • No obligation, and no sales call unless you ask for one

Free website audit

We fetch your homepage and report what we measure. Usually about twenty seconds.

Optional
Optional

How it works

Four steps. You are involved in two of them.

  1. 01

    Tell us about the business

    A short call, or the audit form. We look at what you have now and what it is costing you.

  2. 02

    We build the system

    Design, copy, build, integrations. You review it on a real link before anything goes live.

  3. 03

    We launch it

    Domain, hosting, SSL, analytics, forms tested end to end. Nothing is left for you to configure.

  4. 04

    We keep it working

    Updates, edits, monitoring and improvements every month, for as long as you are with us.

The work

Built by hand, launched, and still running.

Hadar — screenshot of the site we built

A full brand and site for a construction and property company.

Built end to end: identity, site, content structure and enquiry handling. The brief was a site that matched the standard of the work.

  • Website
  • Brand
  • Lead capture
LTC Med — screenshot of the site we built

A revamp that replaced a dated site without losing what worked.

The before and after is the clearest illustration of what a revamp actually changes: the same business, made legible.

  • Revamp
  • Mobile
  • Performance
DailySeif — screenshot of the site we built

DailySeif

A daily-use product with a deliberately small surface.

Designed around one habit, so the interface stays out of the way.

  • Product
  • Design
  • Build
Apartment Shadchan — screenshot of the site we built

Apartment Shadchan

A matching product built from scratch.

Data model, matching logic, interface and infrastructure.

  • Product
  • Full stack

Pricing

A setup fee for the build, then a monthly fee that covers hosting, maintenance, edits and support. No long contract.

Starter

A proper website, looked after.

$299setup

then $39/month

Businesses that need a credible presence and nothing they have to maintain.

  • Professional website
  • Built mobile-first
  • Hosting included
  • SSL certificate
  • Contact form with notifications
  • Foundational SEO
  • Analytics
  • Ongoing maintenance
  • Minor edits included
Start with Starter
Most chosen

Professional

A website built to bring work in.

$499setup

then $59/month

Established local businesses that get customers through their website and want more of them.

  • Custom website, up to 8 pages
  • Built mobile-first
  • Conversion-optimised layout
  • Lead and quote forms
  • Google Maps and service area
  • Reviews integration
  • SEO setup
  • Analytics and reporting
  • Hosting and maintenance
  • Ongoing minor edits
  • Priority support
Start with Professional

Growth

The website, plus the system behind it.

$799setup

then $99/month

Businesses losing leads to slow follow-up, missed calls, and after-hours enquiries.

  • Everything in Professional
  • AI website chat
  • AI lead capture and qualification
  • Automated follow-up sequences
  • Appointment booking
  • Instant lead notifications
  • Ongoing conversion optimisation
  • Advanced automation
Start with Growth

No long contract. Cancel any month. Your domain and content are always yours.

Questions people actually ask

Why a monthly fee instead of paying once?

Because a website that nobody maintains stops working. Hosting, certificates, updates, security patches and content changes are ongoing work, and paying for them monthly is cheaper than paying an agency hourly every time something needs to change. The monthly fee also means we are still here in a year, which is the point.

Do I own the website?

You own your domain, your content and your data, always, and you can take them with you. The site itself is part of the ongoing service, in the same way your phone system or your accounting software is. If you leave we hand over your content and help you move.

How long does it take?

Most builds go live within two to three weeks of us receiving your content. The step that usually takes the longest is you sending us photos and service details, so we make that as easy as we can.

What if I already have a website?

Then start with the free audit. It will tell you what is actually wrong with it, with the evidence. Sometimes the honest answer is that your site is fine and you need something else, and we will say so.

What counts as a minor edit?

Changing text, swapping a photo, updating hours, adding a service, updating your phone number, adding a testimonial. Anything that is not a new page or a new feature. You message us, we do it.

Do you guarantee I will rank first on Google?

No, and you should be wary of anyone who does. We do the technical and content work that makes ranking possible and we show you what changed. Nobody can guarantee a position they do not control.

What happens if I want to cancel?

You cancel. There is no long contract and no cancellation fee. We will export your content for you.

Have something worth building?

Start with the free audit, or book twenty minutes. Either way you will end up knowing what is wrong with your current site and what it would take to fix it.

or email — izzy@faberstack.com